Spotlight: DracMakens- YouTuber, Artist, MUA
Spotlight: Olivia Emily- Product Stylist & Blogger
May 21, 2017

Spotlight: DracMakens- YouTuber, Artist, MUA


Bianca (A.K.A. DracMakens) started her YouTube channel back in 2015 to help showcase makeup looks that have a goth and Halloween focus. Her makeup tutorials teach viewers how to recreate everyday unique looks and also artistic makeup with a theatrical twist! Not only can she create and inspire makeup looks on YouTube and Instagram, but she is also a talented painter, proud Latina, and crazy cat lover. Her personality shines through on both her videos and Instagram posts. From creating an incredible new makeup tutorial to filming an entertaining video on goth problems, DracMakens offers both her artistic talent and humor all in one in her videos. Take a peak at her Instagram, and you’ll see her cat, Absinthe, make an appearance in her feed along with cool décor and fashion finds! Below, DracMakens styles a red, lace-trimmed top with blood red lips and distinguished faded eye makeup. Who knew you could layer red this well?! By pairing different shades of red, it’s less overwhelming and lets each color pop individually. Oh, and did you notice her super sweet statement ring? We’re in love with this look!


Photo courtesy of @drac_makens’ Instagram.

Not into all red? Let’s go back to black with this wicked cool eye design! This statement piece added on makes a dramatic effect for this makeup look; perfect for a bold makeup enthusiast! Because it’s such a bold look, adding a touch of detailing around the eye helps to frame everything just right to make it pop.  DracMakens keeps it simple with a few wispy smoke trails around the eye and draws out the shape more underneath to accentuate the size of the eye itself. We’d definitely wear this for a night out!


Photo courtesy of @drac_makens’ Instagram.

Are you feeling adventurous but want something a little more feminine? A touch of some lace detailing that fades to red makes the look pop with a subtle feminine touch. Thick red drops crown the bottom of the eye for an intense detailed effect. DracMakes blends the red drops out around and up to the corner of the eye for a more smeared and natural appearance. We love how much detail this look has, yet it is so simple at the same time!


Photo courtesy of @drac_makens’ Instagram.

Sometimes, all you need is a great red lip for a cool photo. When you throw in matching lip nail jewelry (hello red ruby), a metallic lip can pop even more! We absolutely love how the silver jewelry compliments DracMakens’ red lip. Her lip jewelry emphasizes her lips even more, while her casual pose with her nail piece fits right in! Excuse us while we try to recreate such an awesome pairing.


Photo courtesy of @drac_makens’ Instagram.

 We were lucky enough to chat with this awesome Instagram and YouTube sensation about her passion for makeup, artistry, and a look into her life. Read on to learn more about DracMakens and how she styled our new Beauty Spells cosmetic bag!


1) When did you discover your love for makeup? Why did you choose alternative, gothic culture?

I think I first discovered my love for makeup when I was 13 years old. One memory that’s always stuck to me in particular (when I was that age) was, I had just gotten done competing in a U.I.L Choir concert with my class and all of us were getting out of our choir dresses and changing back into our regular clothes. All of us girls were just sitting around and chatting, there was one girl who I would talk to the most out of everyone and she showed me this eyeshadow palette that she had. Now, I was a very naive kid, I had never seen one before and my parents weren’t really big on the idea of me wearing makeup, so I was blown away by it. She asked me if I wanted her to put one of the colors on me and I gleefully agreed; I still remember the color of that eyeshadow too, it was a sparkly lavender purple. Ever since then, it’s become an obsession. 

As for why did I choose the alternative lifestyle? I’m not sure to be honest, I was always told growing up to never “look like one of those freaks” and I never thought it’d be something I would get into. But as I got older, I started realizing that I wasn’t into all the sugary sweet girly girl stuff that my parents wanted me to be into. Keep in mind, I’m Latina, and traditional Mexican families tend to have very strict standards on what a girl/woman should like, how they should behave, etc. I was very sheltered and kept out of the loop on a lot of things. I think what honestly started my fascination with the gothic lifestyle was my older sister, she wore baggy “The Cure” and “Depeche Mode” shirts, heavy black lip liner with red lipstick blended into it, had blue streaks in her hair, a labret and nostril piercing, watched a lot of Tim Burton films; she was, in my head, the coolest person in the world. I think through her, I discovered a lot of things that my parents (my Dad especially) kept hidden from me and ended up falling in love with them. And as I’ve gotten older, my personal views on what it means to be “ladylike” and how a woman should look have drastically changed and are vastly different from my family’s; this was another thing that my sister had a part to play in. Growing up, I was not a very happy kid, she was my protector, she taught me how to be strong and to never live by other peoples’ standards, to do what makes me happy no matter what someone else has to say and that just because I’m a female, it doesn’t mean I have to be what society or what my parents want me to be. I also did, oddly enough, grow up with A LOT of Ozzy Osbourne, Kiss, Nine Inch Nails, 80’s New Wave, etc. Hard to believe but this was actually the music that my Dad loved to listen to, and as a baby, I of course wasn’t going to know how dark bands like NIN actually were; it wasn’t until I was in middle school that I started understanding what the lyrics actually meant and as a kid who was bullied all the time, I really connected to them. So I think my sister, the music I grew up with, and the mindset I grew to develop over the years all had a part to play in why I love the alternative lifestyle so much.


2) Where do you get your inspiration from? Do you have any favorite looks? 

I get inspiration from a lot of different things and it can change every single day. Whether it’s a particular song I’m listening to, a movie I just watched, nature, an emotion I’m feeling that day, a dream I had the night before, things I see walking around town, an outfit I’m wearing…You can honestly gain inspiration from a lot of things. And I do have a few favorite looks:

drac-makens-makeup-favorite look

3) What do you think is a key to a successful YouTube channel?

To be honest, I actually have no idea hehe; I’m still surprised that my channel is where it’s at right now. It’s actually been getting more difficult over the years to build yourself up on YT, especially with all the changes they’re making and it can be hard to stand out from the millions of other people that are on there. It definitely requires a lot of hard work and dedication, people don’t realize that it takes a lot out of person to keep up with a channel, especially as an artist. And it’s a constant struggle to keep up with things, come up with new ideas, maintain and build an audience, etc. It’s a game of chance and you just have to hope that people will notice and that your hard work pays off; and it’s also good to remember that you will not make everyone happy. The biggest accomplishments (in my opinion) with my channel are 1. reaching over 100,000 subscribers because I never thought I’d get there, and 2. that Kat Von D herself is subscribed to me, the fact that I can see my logo on her official channel always brings a huge smile to my face.

4) How would you describe yourself in 5 words?

Unapologetic, Artistic, Shy, Daydreamer, and Cat Obsessed….I hope those count hehe.

5) What advice can you give to someone who would like to proceed a successful career in makeup industry?

This is actually kind of a hard question for me to answer because, believe it or not, I don’t actually work in the Beauty Industry. I know some people think I’m a makeup artist or work for Sephora, but I have never done makeup professionally; I’m completely self-taught. The only advice I can think of is: Do a lot of research into what it takes, whether it’s beauty schools, gaining experience through a makeup store/counter, etc. Do lots and lots of self practice and even practice on some willing participants (like friends and family). Watch films/documentaries or read books dedicated to the subject of makeup, even if it’s dealing with special fx makeup; Kevyn Aucoin has some great books on the subject. Think outside the box, test out and gain knowledge on a wide range of products, learn as much as you can about proper skin care, matching skin tones, the ingredients that go into cosmetics, and the different skin types that exist and how to work with them. It may not be the best advice but I hope it helps.


Make sure you subscribe to Drac Makens’ Youtube channel and follow her on Instagram.

Written by MaryFrances Duggins for Skinny Bags. Follow MaryFrances on Twitter at @maryfrances1128.